Search engine ranking is the position or placement of a website on the result pages of the search engines like Google, Yahoo and Bing when internet users search for specific words or phrases. The ranking is influenced by a many factors, some of which are the relevance of the content of the web page, quality of the backlinks, age of site, level of competition, and many others. According to Google, more than 200 factors are used in determining the search engine ranking of a site, many of which the owner of the website does not have control over. Therefore, it is necessary to use a tool like SERPbook to track the ranking of your site.
What is SERPbook?
SERPbook is a rank tracker tool which helps you to identify the keywords making your web pages to rank, thus improving or developing strategies which would give you an edge over the millions of competitors of your niche. According to experts, the tool can help in making a difference between in the profitability of any online business, as it was created by experts to help beginner or expert website owners and SEO service providers to keep their sites in the top search results without any technical skill.

The Benefits of Using SERPbook
Know the Position of Your Website
One of the benefits of SERPbook is that it gives you frequent updates on the ranking and Google Places/Local Listing of your website for your main keywords and other secondary keywords you are interested in. This helps you to easily adjust your SEO strategies to improve your backlinks and page rank.
Manage Your Keywords
The tool makes it possible for you to monitor a lot of keywords, separating them into different categories. For instance, if your website sells laptops, you can group the keywords based on the popular brands like Dell, HP, Samsung, Sony, Toshiba, etc.. If there is any brand you no longer, the keyword category can be deleted, while you can even use the geo-targeting feature based on your audience.
Chart Presentation
Another good thing about SERPbook is that the details of the tracking are presented using charts, making it possible to see everything at a glance, instead of reading a long text. To know the position on a specific date, you only need to hover over the charts, and the details of Google, Yahoo and Bing will appear. If you do not have access to your PC, the Javascript-based graphs can also be viewed through your iPhone, iPad or any other smartphone.
Instant Notification
With SERPbook, you don’t need to wait until the end of the day before knowing the position of your keywords. The tool alerts you instantly through email when your keywords move upward or downward the 1/10/100 position.
Category Sharing
If you offer SEO services, you can share any link to your client to view a category, thus having the knowledge of what you are doing to monitor and improve the ranking of his sites. As the LIVE results of the keyword positions of a category can be shared, you can easily plan with your client on how to develop new SEO strategies.
Keep Notes
Managing keywords and tracking ranking for multiple keywords at the same time is not easy, as you could forget important details which could have improved the ranking of your sites. Therefore, SERPbook has a feature which makes it possible for you to write important notes related to your keywords and campaigns, thus easily seeing what works, especially when combined with historical graphs.
Excel Reports
In addition to being able to share links of categories with your clients, SERPbook has a feature that lets you generate Excel reports of the ranking. The report will have many important columns, including ranking for the day, week and month; page rank; the backlinks of each website; and the Google monthly search volume.
Custom PDF Reports
Just like the Excel reports, SERPbook generates PDF reports of the tracking. However, it lets you do more by adding a description and your company logo.
API Access
Do you have a custom application for tracking your search engine ranking? If so, SERPbook will meet your needs, as it enables your application to have access to the tracking done for you.
SERPbook is the right best keyword tracker for those who want to beat the competition online, even in the midst of a stiff competition. It has made many people to be successful in their online presence, as they could quickly and easily identify every move of the search engines.